The Marketing Department you don't have

Marketing is one of those things businesses know they need, but don't have the time to do.

Businesses see marketing as a merry-go-round (see what I did there) needing constant attention, sucking up budget and producing lots of nice looking things which don't appear to drive sales.

Marketing isn't there to win awards, it's there to make sales!

There's no getting away from the fact that if marketing isn't generating enquiries and sales, it's failed. That's not to say that every action will result in a sale, that can take time, but every action should move customers through the sales funnel.

That's where I come in

I'm Richard Michie and I've been helping SME's in Yorkshire develop their marketing for nearly 20 years now. Most of that time, I've spent as the internal marketing function, working day to day inside the business having to ensure that my marketing turned into leads.

Richard conducted a website health check for one of my businesses recently – we were delighted with the results. The report he produced was exactly what we needed: clear, comprehensive and easily actionable. Richard’s powerful mix of skills means that he offers advice on the technical aspects that will improve SEO and gain more traffic, as well as broader marketing advice that will help convert visitors once they reach the site.
— Simon Walker, Change Consultant and Owner -

Working that way means there's nowhere to hide, if results aren't happening the Managing Director asks questions. So the results have to be there.

I'm your marketing department

There are so many things to consider when putting a marketing strategy together, that most SME owners just don't have the time to do it themselves or employ someone full-time.

I take the pressure off you with a marketing strategy and plan which delivers results.

If I can help you click the button

I would certainly recommend you, after a very long wait and various delays along the way (from other companies), you were super quick and efficient. The Website looks very professional and the prompt replies to my queries were great.
— Alne Playgroup - York

A small selection of the websites I've created and directed