The Marketing Department you don't have

Marketing is critical to all businesses; you know that already.

The simple fact is that, though companies know they need marketing to grow, lots don’t have the structure in place to run a full-blown marketing department.

We’re the marketing department you don’t have.

This is where we can help your business, by devising and delivering consistent, measured marketing campaigns which will deliver long term value.

One of the Top 10 Small Marketing Agencies in the North

We’re really proud of the the fact that The Marketing Optimist was nominated as one of the Top 10 Small Marketing Agencies in the North in the Prolific North Marketing Awards 2021.

Small marketing agency is categories as less that 100 employees, it’s a testament to our work, that we hold our own against much larger agencies.

Marketing services to suit your business.

We can take care of every facet of marketing your business for you. From creating a compelling story and marketing strategy, to actioning your plan by creating your website, writing your content, running your social media campaigns, paid ads, controlling your PR and measuring your successes.

Take a look at our recent marketing case studies

IE Launch

SEO project for a pharmaceutical launch business.

Enviro Clean

How we helped carpet cleaning company Enviro Clean grow their sales.

British Recycled Plastic

Digital PR campaigns to raise profile in their target markets.

Scandinavian Homes

Content creation and SEO for Luxury Self Build Homes.

The Marketing Optimist has been brilliant at helping us establish a Facebook advertising programme that drives sales. From websites pixels to custom audiences, admin access to UTM tracking they have helped us with every question we have or barrier we’ve hit. The return on investment we have seen on our Facebook adverts is way above the channel’s benchmarks, so we are chuffed!

Laura Shephard

Social Media Strategist, Hey Human

Marketing Consultation

We’ll develop your full marketing strategy, positioning and approach to ensure you have a structured measurable marketing plan

Marketing Planning

Planning is vital to the success of any marketing strategy. We’ll help you get the most from your marketing budget and exceed your KPI’s.

Digital Marketing

Having a great website is only part of the whole digital marketing package. We’ll help you drive sales through SEO, Social Media, Email and Paid ads.

Traditional Marketing

Print, PR, Direct Mail, Events and Presentations still play a vital role in marketing and should be part of your overall armoury. We’ll help you make the most of them.

Shall we have a chat?

If we can help you with any area of your marketing, don’t hesitate to reach out to us via the button below.

From marketing consultation, to strategy, to full service marketing and everything in between, we’re the marketing department you don’t have.

The Marketing Optimist Blog

YouTube Marketing Explained

YouTube Marketing Explained

For this YouTube Marketing Explained webinar, we're joined by Greg Preece content creator and YouTube specialist. YouTube is the second-largest search engine in the world, and as it is part of Google it is a crucial element of any marketing strategy. Video is now a...

Marketing Rule of Thirds Webinar

Marketing Rule of Thirds Webinar

People love three choices, there’s something in the human psyche that loves threes. And marketing is no different. On this interactive webinar, which we ran with Ioana Jago of Iventum, our CEO Richard Michie and Ioana discussed their three rules of marketing and how...

The art of headline writing

The art of headline writing

Writing a headline is one of the most important skills you can have. It’s also one of the hardest to master. A great headline will give your reader just the right amount of interest and intrigue to read all your carefully crafted copy. If the headline doesn’t grab...

Marketing Executive Role

Marketing Executive Role

Are you looking for a Marketing Executive role in a fast-growing marketing agency? Then this is the ideal opportunity for you to grow your career. You'll work across a wide range of clients offing a range of marketing services including Marketing Consultation, Social...

Love is in the air!

Love is in the air!

Valentine’s day is a topic loved and loathed by people in equal measure, but no matter if you're a big soppy romantic, or think Valentine's day is a silly hallmark holiday, it has always been a big date on the marketing calendar. For us marketing professionals, this...

White label marketing agency support

White label marketing agency support

We’d love to be able to tell you about all the great digital marketing projects we’ve done, we tell you about lots of them in our marketing case studies, but there are some we're unable to discuss. That’s because they are for other marketing agencies Other agencies...

Our long-term commitment to Yorkshire’s homeless

Our long-term commitment to Yorkshire’s homeless

This year, and for the next 5 years, we’ve committed to help Simon on the Streets, by donating at least £500 to the charity every year. I live in a nice house with my family, we are warm, don’t worry about food or a place to sleep. All The Marketing Optimist team are...

Kick-off your 2022 marketing plan

Kick-off your 2022 marketing plan

If 2022 is anything like 2020 and 2021, the going will be tough for lots of businesses. The businesses that survived the two years best have either: Planned ways to roll with the changing business climate Emerged from the fallout with some new ways of working The...