The Marketing Department you don't have

Marketing is critical to all businesses; you know that already.

The simple fact is that, though companies know they need marketing to grow, lots don’t have the structure in place to run a full-blown marketing department.

We’re the marketing department you don’t have.

This is where we can help your business, by devising and delivering consistent, measured marketing campaigns which will deliver long term value.

Learn how to make Social Media work for your business

Book your place on our Social Media Masterclass on November 25th.

Marketing services to suit your business.

We can take care of every facet of marketing your business for you. From creating a compelling story and marketing strategy, to actioning your plan by creating your website, writing your content, running your social media campaigns, paid ads, controlling your PR and measuring your successes.

Our Services

Marketing Consultation

Social Media

Search engine optimisation

Paid Search

Digital PR

E-mail Marketing

Marketing Consultation

We’ll develop your full marketing strategy, positioning and approach to ensure you have a structured measurable marketing plan

Marketing Planning

Planning is vital to the success of any marketing strategy. We’ll help you get the most from your marketing budget and exceed your KPI’s.

Digital Marketing

Having a great website is only part of the whole digital marketing package. We’ll help you drive sales through SEO, Social Media, Email and Paid ads.

Traditional Marketing

Print, PR, Direct Mail, Events and Presentations still play a vital role in marketing and should be part of your overall armoury. We’ll help you make the most of them.

Shall we have a chat?

If we can help you with any area of your marketing, don’t hesitate to reach out to us via the button below, or call 0113 477 1210 today.
From marketing consultation, to strategy, to full service marketing and everything in between, we’re the marketing department you don’t have.

A no nonsense Yorkshire Marketing Agency

We have helped lots of businesses get their marketing message out and drive sales. Our no nonsense approach is working in lots of diverse industries including:

Recruitment, eLearning, Event Planning, Manufacturing, Telecoms, IT Support, Web Design and Development, Business Consultancy, Financial Services, Pest Control, Translation, Export, Retail, Education, Renewable Energy, Audio Visual Services, Vehicle Leasing, Wellbeing, Catering, Property Development, PR and Professional Speaking.

The Marketing Optimist has been brilliant at helping us establish a Facebook advertising programme that drives sales. From websites pixels to custom audiences, admin access to UTM tracking they have helped us with every question we have or barrier we’ve hit. The return on investment we have seen on our Facebook adverts is way above the channel’s benchmarks, so we are chuffed!

Laura Shephard

Social Media Strategist, Hey Human

The Marketing Optimist Blog

Do you love your business?

Do you love your business?

It might sound obvious but if you’re going to run your own business or be a significant part of someone else’s small business, you really need to love what you do. How you feel about the business and your role within it has a real impact when the number of people...

5 Steps to Better Website Copy

5 Steps to Better Website Copy

Copy is king. Despite what you may have heard. Yes, a picture paints a thousand words, and video is key to killing it across social platforms, but well written copy converts! It’s also often the most meaningful and impactful way to communicate with your audience (of...

The truth about marketing live online events

The truth about marketing live online events

To navigate the challenges of the pandemic, the marketing world had to take all live events, training, seminars, workshops and talks online, and fast! The problem was solved quickly, as businesses turned to Zoom, Microsoft Teams and Google Meet to fill the gap. One of...

Get Blogging! – The Many Benefits of Blogs

Get Blogging! – The Many Benefits of Blogs

For those running small businesses, or for in-house marketers working across the entire marketing mix, time is a commodity in short supply. Add to this, a common lack of confidence in command over the written word, and a lack of understanding of blogs and their...

LinkedIn video optimisation available at last!

LinkedIn video optimisation available at last!

Video is the king of the internet, but LinkedIn video optimisation has lagged far behind other social media channels when it comes to native video content. We spotted the latest unheralded LinkedIn video optimisation update today, January 22nd. The improvement will...