Working with a marketing agency is an interesting experience, especially if it’s new to you. Even if you are used to working with agencies, no two are the same. So, understanding the responsibilities of your chosen agency, and those they expect of your organisation is...
Attention is the name of the game for email marketing. Email subject line testing will make a massive difference in how your email campaigns perform. Email plays a key role in our marketing strategy. We’ve been testing our subject lines for a while now, to try and...
