Facebook outage is a lesson not to put all your marketing eggs in one basket For 6 hours on October 4th Facebook, Instagram and WhatsApp stopped working. And the world lost its mind. How could services that so many people rely on for keeping in touch with friends and...
Over on The Marketing Optimist Facebook page we ran a very simple poll over the Christmas break. We asked: What are your marketing priorities for 2019? A – Retain more customers? B – Attract new customers? We shared the post to a few Facebook groups who’s...
GDPR legislation is actually a good thing and not something to be scared of. The new legislation will encourage businesses to use best practice with their data and stop old practices like just contacting everyone with everything and not caring (you’ve all done...
