by Richard Michie | Jul 1, 2022 | Events, Marketing strategy, Marketing Webinars |
Join our webinar with Richard Michie and Gareth Turner Friday 22 July from 12pm Find out the story behind Weetabix’s 2 billion impressions viral tweet “Beenz on Bix” and how, as part of a bigger plan, Weetabix increased their sales from £8.7m (6%) to £153.3m over the...
by Richard Michie | Feb 8, 2021 | Events, Marketing futures, Marketing strategy, Marketing Webinars, Training |
To navigate the challenges of the pandemic, the marketing world had to take all live events, training, seminars, workshops and talks online, and fast! The problem was solved quickly, as businesses turned to Zoom, Microsoft Teams and Google Meet to fill the gap. One of...
by Richard Michie | Nov 17, 2020 | Events, Marketing futures, Marketing strategy, Social Media |
Social media is always changing and it seems that November has seen some major developments. Twitter announces Fleets Twitter just announced the global launch of Fleets, basically their equivalent of Stories, which now appears to be part of all the major social media...
by Richard Michie | Aug 10, 2020 | Events, Marketing strategy, News, Social Media, Training |
In this one hour zoom call, as part of the Leeds Digital Festival, The Marketing Optimist team will come up with content ideas for your business which cover marketing strategy, SEO, Social Media, Paid search, Video, PR and anything else that is relevant to your...
by Richard Michie | Apr 6, 2020 | Events, Marketing futures |
With the schools now closed and the Easter holidays upon us, we want to do our bit, in a small way, to help parents and carers keep their children entertained at least for a little bit. We did what marketing agencies do and we came up with a little brief for your...
by Richard Michie | Jan 20, 2020 | Events, Marketing strategy, Marketing Webinars, Training |
Marketing planning is crucial to the success of any campaign, its the crucial element that will help you put together and measure the success, or otherwise, of your marketing strategy. In this marketing planning webinar we talked to Martin Johnson of Your Big Pic...