by Richard Michie | Nov 5, 2018 | Marketing futures, News, Search Engine Optimisation, Social Media, Training |
We’re really excited to let you know that The Marketing Optimist has been accepted as a Digital Champion by the Digital Enterprise scheme. Digital Enterprise is a partnership programme which is partly funded by the European Union (European Regional Development...
by Richard Michie | Oct 19, 2018 | Events, Marketing futures |
We were very excited to have been part of Go Digital Live, a new full-day event, curated by Digital Enterprise LEP as part of Leeds Business Week. The event was held at Aspire in central Leeds on October 8th. How to use Digital Marketing in your business There was a...
by Richard Michie | Sep 20, 2018 | Marketing futures, Social Media |
Take a quick look at your marketing plan. Skip to the part where it talks about how your company and going to leverage messenger to marketing directly to your customers, and build a relationship based on open one-to-one communication. Are you back? I’m guessing that...
by Richard Michie | Jul 2, 2018 | Marketing futures, Search Engine Optimisation |
If you’ve ever wanted to get your latest news of post on to Google, then one of the main elements on Google MyBusiness is the secret weapon you’ve been waiting for. Google MyBusiness is the tool that holds all your vital business information like opening times,...
by Richard Michie | Jun 11, 2018 | Marketing futures, Search Engine Optimisation, Social Media |
A few weeks ago I posted on LinkedIn asking if anyone was using hashtags on LinkedIn. I got a deafening NO. This wasn’t much of a surprise as LinkedIn has never been known as a hash-taggy social network. It’s got a very straight laced business focus and...
by Richard Michie | Apr 23, 2018 | Marketing Data, Marketing futures |
GDPR legislation is actually a good thing and not something to be scared of. The new legislation will encourage businesses to use best practice with their data and stop old practices like just contacting everyone with everything and not caring (you’ve all done...
