by Richard Michie | Mar 7, 2022 | Marketing futures, Marketing strategy, Marketing Webinars |
People love three choices, there’s something in the human psyche that loves threes. And marketing is no different. On this interactive webinar, which we ran with Ioana Jago of Iventum, our CEO Richard Michie and Ioana discussed their three rules of marketing and how...
by Richard Michie | Oct 11, 2021 | Marketing futures, Marketing strategy, News, Paid search, Social Media, Video Marketing |
When Facebook, Instagram and WhatsApp all disappeared from the internet for 6 hours on October 4th 2021, the world went into meltdown, with wall to wall news coverage worldwide. How could this social media beast, that the world relies on so heavily, just disappear?...
by Richard Michie | Oct 5, 2021 | Copywriting, Digital PR, Marketing Data, Marketing futures, Marketing strategy, News, Paid search, Search Engine Optimisation, Social Media, Website Design & Development |
Facebook outage is a lesson not to put all your marketing eggs in one basket For 6 hours on October 4th Facebook, Instagram and WhatsApp stopped working. And the world lost its mind. How could services that so many people rely on for keeping in touch with friends and...
by Richard Michie | Sep 20, 2021 | Careers, Marketing futures, News, Social Media |
We’re really excited to introduce you to our two new Marketing Optimists – Annie Green and Georgia Barker-Wright. They join the team as social media marketing executives working on a range of clients in the business-to-business sector. They’ll be...
by Richard Michie | Mar 22, 2021 | Marketing futures, Marketing strategy |
What I mean by that is does everyone, and importantly every business, actually need a podcast? It might be that your Granny runs a business or is intent on building her personal brand in which case she may well benefit from a podcast, you get my meaning… I listen to a...
by Richard Michie | Mar 3, 2021 | Marketing futures, Marketing strategy |
Almost a year into lockdown, I found myself wondering how different businesses have coped. So, I asked a few people in my network a very simple question. “What’s the one lesson the lockdown has taught you about your business?” The answers I received, were not as...
