by Richard Michie | Jan 20, 2020 | Events, Marketing strategy, Marketing Webinars, Training |
Marketing planning is crucial to the success of any campaign, its the crucial element that will help you put together and measure the success, or otherwise, of your marketing strategy. In this marketing planning webinar we talked to Martin Johnson of Your Big Pic...
by Richard Michie | Nov 26, 2019 | Marketing strategy, Marketing Webinars, Training, Video Marketing |
On our Marketing Sandwich Course webinar series we ask people what they’d like to find out more about. We try to cover these snippets in 30 minutes or less, with time for a sandwich, of course. On our last webinar we spoke to Amber Avison and Gary Butterfield...
by Richard Michie | Oct 30, 2019 | Marketing strategy, Social Media, Training |
LinkedIn only added hashtags very recently; far behind Twitter and Instagram in social media terms. What do Hashtags do on LinkedIn? Hashtags help to group content together so that all posts using the same hashtag searched and followed by LinkedIn users. Lots of...
by Richard Michie | Oct 20, 2019 | Marketing futures, Marketing strategy |
Our Halloween Marketing Story is set on a cloudy Sunday just outside Pontefract, a sleepy Yorkshire town once known for being the world centre for liquorice production, a very scary setting, I’m sure you’ll agree. Don’t be scared it’s marketing...
by Richard Michie | Oct 10, 2019 | Events, Marketing strategy, Social Media |
A long time ago now I was the co-founder of Bettakultcha, an event launched in Leeds where speakers talked with passion about any subject they liked, using 20 slides, each of which changed automatically every 20 seconds. We ran over 150 Bettakultcha events over 7...
by Richard Michie | Sep 18, 2019 | Marketing futures, Marketing strategy, Search Engine Optimisation, Social Media, Training |
Creating a healthy amount of marketing content is a beautiful thing. Labouring long and hard on a piece of content is tough going, but if it hits a sweet spot it’s really worth the effort. How to create great content marketing Too many people see writing their content...
