by Richard Michie | Nov 5, 2018 | Marketing futures, News, Search Engine Optimisation, Social Media, Training |
We’re really excited to let you know that The Marketing Optimist has been accepted as a Digital Champion by the Digital Enterprise scheme. Digital Enterprise is a partnership programme which is partly funded by the European Union (European Regional Development...
by Richard Michie | Sep 7, 2018 | Search Engine Optimisation, Social Media |
Writing an About Us page is probably one of the most important pages on your website. It’s also one of the hardest to put together. Like most things the perfect About Us page is in the eye of the beholder, one customer’s short snappy read giving the perfect...
by Richard Michie | Jul 2, 2018 | Marketing futures, Search Engine Optimisation |
If you’ve ever wanted to get your latest news of post on to Google, then one of the main elements on Google MyBusiness is the secret weapon you’ve been waiting for. Google MyBusiness is the tool that holds all your vital business information like opening times,...
by Richard Michie | Jun 19, 2018 | Search Engine Optimisation |
There are millions of articles on the web about helping your website improve rankings. Some are really basic and others highly technical, I’m going to go for the middle ground and give you some tips on how to improve your website’s ranking without needing too much...
by Richard Michie | Jun 11, 2018 | Marketing futures, Search Engine Optimisation, Social Media |
A few weeks ago I posted on LinkedIn asking if anyone was using hashtags on LinkedIn. I got a deafening NO. This wasn’t much of a surprise as LinkedIn has never been known as a hash-taggy social network. It’s got a very straight laced business focus and...
by Richard Michie | Feb 27, 2018 | Search Engine Optimisation |
Google has updated its image search function. It’s taken away the view image button from searches so that you can’t view the original without first visiting the page that hosts it. This may seem like a small change which doesn’t really affect you or your website. But...
