by Richard Michie | Aug 10, 2020 | Events, Marketing strategy, News, Social Media, Training |
In this one hour zoom call, as part of the Leeds Digital Festival, The Marketing Optimist team will come up with content ideas for your business which cover marketing strategy, SEO, Social Media, Paid search, Video, PR and anything else that is relevant to your...
by Christopher Fox | Feb 12, 2020 | Social Media, Training |
Is your business struggling to make the most of its social media marketing? Fruitlessly scrolling through article after article in the hope that one holds the answer to maximising your return on investment? Crafting beautiful, on-brand messaging but receiving little...
by Richard Michie | Jan 20, 2020 | Events, Marketing strategy, Marketing Webinars, Training |
Marketing planning is crucial to the success of any campaign, its the crucial element that will help you put together and measure the success, or otherwise, of your marketing strategy. In this marketing planning webinar we talked to Martin Johnson of Your Big Pic...
by Richard Michie | Nov 26, 2019 | Marketing strategy, Marketing Webinars, Training, Video Marketing |
On our Marketing Sandwich Course webinar series we ask people what they’d like to find out more about. We try to cover these snippets in 30 minutes or less, with time for a sandwich, of course. On our last webinar we spoke to Amber Avison and Gary Butterfield...
by Richard Michie | Oct 30, 2019 | Marketing strategy, Social Media, Training |
LinkedIn only added hashtags very recently; far behind Twitter and Instagram in social media terms. What do Hashtags do on LinkedIn? Hashtags help to group content together so that all posts using the same hashtag searched and followed by LinkedIn users. Lots of...
by Richard Michie | Sep 18, 2019 | Marketing futures, Marketing strategy, Search Engine Optimisation, Social Media, Training |
Creating a healthy amount of marketing content is a beautiful thing. Labouring long and hard on a piece of content is tough going, but if it hits a sweet spot it’s really worth the effort. How to create great content marketing Too many people see writing their content...
