Cooking up a new website for Cake Bakes

By: Richard Michie

A few weeks ago we won the website redesign for Cake Bakes an artisan bakery based in Castleford. It was especially nice to win this project as they are a local business which we’d actually used for before for a family cake, it was delicious too.

Move from WIX to WordPress

Their original site was created using WIX which was ideal when Cake Bakes launched in 2000 but meant that the site was now looking very dated, was hard to maintain and search engine optimise. We exported all the content and moved over to WordPress to create a whole new feel for the site while ensuring it worked on mobile devices as well as desktop.

Cake Bakes Castleford website

Cake Bakes create beautiful cakes for all occasions but specialise in making amazing wedding cakes, the designs are what make the business stand out, so they needed a site which could show them off to good effect which optimising for speed.

The new site works on mobile as well as desktop and reflects the business well.

If we can help your business with a new website or other marketing help, call 07834 197785 or fill in our enquiry form.

Interested in speaking to The Optimists?

Right from the beginning of our time working with The Marketing Optimist, they’ve taken the time and effort to get to understand Sharp Consultancy as a business and not just a client. We’ve seen a huge increase in the effectiveness of our social media strategy, particularly on Linkedin and we’re delighted with the impact it’s had on the business.

Jamie Caulfield

Regional Director, Sharp Consultancy

It was a pleasure to work with The Marketing Optimist on this project. It felt like a true collaborative effort on the day and they made the interviewee's feel at ease whilst talking about their journey on our RISE programme. The final video was professional and engaging, we have received great feedback around the quality and creativity of the case study. Including the video in our presentation made it come to life, with real humans sharing their stories, so thank you to the Marketing Optimist!

Hannah Prole

Impact Manager, Better Connect Limited

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