Meet your new marketing team

We focus on the marketing that makes a difference.

We help companies turn marketing spend into sales leads by focusing their efforts on the areas which will bring greatest return on investment.

One of businesses main pain points is ensuring marketing is effective at keeping themselves at the forefront of their customers minds.

Our agile approach to marketing helps you focus on areas which create meaningful results for your business, while we handle the overall strategy and day to day workings of your marketing.

Building the marketing team you need

The beauty of our approach is that we work with you in the way you want to work.

Marketing isn’t one size fits all, that applies to marketing teams too. So, we get to know your company’s business drivers inside out and build specialist teams to match your requirements.

Working this way means that you get the best possible marketing team to work on your projects.

One of the Top 10 Small Marketing Agencies in the North

We’re really proud of the the fact that The Marketing Optimist was nominated as one of the Top 10 Small Marketing Agencies in the North in the Prolific North Marketing Awards 2021.

Small marketing agency is categories as less that 100 employees, it’s a testament to our work, that we hold our own against much larger agencies.

Meet the Optimists

Richard Michie CEO Marketing Optimist

Richard Michie

CEO and Founder

Richard is the founder of The Marketing Optimist and has 20 years marketing experience. He’s great at taking complex marketing problems and cutting right through to the core of the issue. Not one to hang around, he likes to begin creating and testing strategic marketing plans quickly so that he can begin to generate return on investment quickly.

Chris Fox

Copywriter & SEO Executive

Chris is a natural writer, committed to producing real results through written content. As a former professional musician and songwriter, he has both the creative and technical ability to deliver, whatever the piece. Managing the execution of Search Engine Optimisation (SEO) projects, he has a detailed approach to website optimisation, helping to increase the visibility of clients, and condensing technical detail down into simple monthly reports.

Courtney West Marketing Executive

Courtney West

Marketing Executive

Courtney joins the growing team of Optimists as a Marketing Executive. She completed her level 3 Principles of Digital Marketing apprenticeship in 2019 which helped launch her career in marketing. During lockdown Courtney grew her experience in social media marketing by developing her Dog’s Instagram channel around raw feeding for dogs, this gained interest from several well known dog food brands. Courtney’s passion for digital marketing and agile attitude makes her a perfect addition to the team.

Hannah Pearson Marketing Executive

Hannah Pearson

Marketing Executive

Hannah joins the team as a Marketing Executive after working for both in-house companies and a marketing agency, meaning she understands both sides of the business. Hannah has a Marketing Management degree from Northumbria University and graduated in 2018. In Hannah’s spare time she runs an Instagram account for her Labradoodle Bertie and sells handmade decorative candles through Instagram as a hobby and side hustle!