‘The pessimist sees difficulty in every opportunity.
The optimist sees the opportunity in every difficulty.’
Winston Churchill (allegedly)
We’re the marketing department you don’t have
We help companies turn marketing spend into sales leads by focusing their efforts on the areas which will bring greatest return on investment.
One of businesses main pain points is ensuring marketing is effective at keeping themselves at the forefront of their customers minds.
Our agile approach to marketing helps you focus on areas which create meaningful results for your business, while we handle the overall strategy and day to day workings of your marketing.
We focus on the elements which make a difference
Our background lies in direct marketing. This helps us bring strong measurement skills into the digital marketing world enabling us to measure your marketing accurately.
Our strengths are:
- Strategic Marketing Planning
- Search Engine Optimisation
- Social Media Marketing
- Email Marketing
- Paid Advertising
Building the marketing team you need
The beauty of our approach is that we work with you in the way you want to work.
Marketing isn’t one size fits all, that applies to marketing teams too. So, we get to know your company’s business drivers inside out and build specialist teams to match your requirements.
Once we’ve identified what your business needs we bring together a team of hand chosen specialist associates (we meet and vet every single one of them) who can cover the marketing specialism your project requires.
- Marketing strategists
- Graphic designers and illustrators
- Website developers
- Copy writers
- Social media specialists
- Community builders
- SEO technicians
- Audio Visual experts
Working this way means that you get the best possible marketing team to work on your projects.
The Marketing Optimist, came from recommendation from a mutual business acquaintance, and has definitely added value to our marketing operation; helping to unravel and interpret much of what we knew but were struggling to define. An external set of eyes always helps to clarify what seems obvious to you, but is a fog or ‘noise’ to anyone else.Emma Dreike
Richard is indeed The Marketing Optimist. He had to be with our lack of knowledge in digital marketing. He supported us with strategic and tactical advice. He was creative offering proactive ideas that were relevant, fresh and original. He also offered practical support helping us to manage the tangle of digital marketing options with ease.
Great to work with. Very Experienced. Sleeves rolled up and ready to muck in – perfect combination. We would recommend The Marketing Optimist and will be using their services again soon.Tina Davies