We don’t do Christmas cards

By: Richard Michie

Don’t get me wrong I’m no Scrooge but for businesses I don’t see the point of Christmas cards. Of course I’ll be giving family and friends cards, it’s just I find it a little odd when I get a card from everyone at Company X, where team members you’ve never interacted with have signed the card. Even worse are cards with pre-printed signatures – where the festive spirit in that?

So rather than sending cards, I give to charity. Personally, I think the money which would be used for Christmas cards can do much more good in the hands of a worthy cause than with a card manufacturer.

The charity which strikes a chord with me is Leeds based homeless charity Simon on the Streets. I’ve supported them in various ways over the years and this Christmas will be no different.

Simon on the Streets Christmas Prize Draw 2016

Simon on the Streets have organised a Christmas Prize Draw this year and I have donated an Amazon ‘Echo Dot’ as a prize. As well as a prize, I’m also selling tickets for the draw.

Businesses right across Leeds have donated some great prizes to support this fantastic charity, click here to see the full list.

It would be great if you could help me support Simon on the Streets at this crucial part of the year for people who don’t have a roof over their heads. If you would like to join me and loads of other businesses by donating a gift for the draw, or if you’d like to donate, please visit the Simon on the Streets website.

Interested in speaking to The Optimists?

Right from the beginning of our time working with The Marketing Optimist, they’ve taken the time and effort to get to understand Sharp Consultancy as a business and not just a client. We’ve seen a huge increase in the effectiveness of our social media strategy, particularly on Linkedin and we’re delighted with the impact it’s had on the business.

Jamie Caulfield

Regional Director, Sharp Consultancy

It was a pleasure to work with The Marketing Optimist on this project. It felt like a true collaborative effort on the day and they made the interviewee's feel at ease whilst talking about their journey on our RISE programme. The final video was professional and engaging, we have received great feedback around the quality and creativity of the case study. Including the video in our presentation made it come to life, with real humans sharing their stories, so thank you to the Marketing Optimist!

Hannah Prole

Impact Manager, Better Connect Limited

Case Studies


Marketing for Local Government

Moresby Hall Hotel

Hotel Rebranding

Sharp Consultancy

B2B Social Media for recruitment

The Edit LDN

Managing advanced eCommerce SEO

Better Connect

Digital PR and video production for events

Tango Networks

Marketing support for a global telecoms business

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