Social Media Marketing Masterclass

February 17th 2021
Secure your place

Join our exclusive Social Media Masterclass – Only 12 places available

We’ve been running this Social Media Masterclass for a few years now, and trained lots of people how to get the most out of their digital marketing. On this interactive social media training course, you will learn practical ways social media channels can help your B2B or B2C social media drive revenue, engage with customers, and grow an audience without a massive budget.

To ensure everyone gets the most from the day we keep the numbers strictly limited to 10 people, that way everyone gets enough time and space to ask questions and get the most from the course.

How much is the Social Media training course?

Book before January 31st and secure your place for the early bird price of £95 per person.

Places are £125 per person (plus VAT). You will also receive a free half-day marketing consultation at a time of your choosing, worth £200. You will also be invited to our Marketing Optimists Facebook Group, where you can continue to learn and develop your social media skills.

Who would get the most value from the course?

The day is designed to help businesses who already have social media accounts set-up are looking to maximise their return. We cover marketing planning, strategy, content creation, profile optimisation and measurement.

Social Media Masterclass February 17th

What previous delegates have said about our Social Media Masterclass

I really enjoyed attending the Social Media Masterclass. The content on the day was clear, easy to follow and easy to understand. The pace of the day itself and each section, was well thought out and enjoyable. I feel as though I have come away with a much better understanding of all the platforms, what the strengths are of each and how best to use them. I would recommend this Masterclass to anyone who wants to learn new skills or to expand on their existing knowledge.

We went away absolutely buzzing with excitement, enthusiasm, and new ideas, and we’re working on completely revamping the way we do social media as a result of the Masterclass.

I think the course was very well put out, and accommodated people of many marketing and social media abilities. It is a great way to network with other businesses, and be introduced to new ideas that I had not yet heard of.

What will delegates learn?

  • The various B2B & B2C social media channels.
  • The strengths and weaknesses off each channel.
  • Optimising social profiles to ensure they provide maximum benefit.
  • Defining goals to measure the effectiveness of your social media.
  • Ensuring your social media campaigns are built to suit your audience.
  • Ways to increase engagement on social media.
  • Social media selling and how to achieve it.
  • Effective measurement of social media impact.
  • Planning and scheduling social media posts.
  • Tools, tips and tricks for effective social media.

How will the session work?

The session will be run via a Zoom Meeting, which enables a full interactive experience without the need to be in the same room. We will be sharing screens and working in the exact same way as we have during our standard training sessions. That includes question and answer sessions.

Social Media Masterclass FAQ’s

I already have a Facebook page and an Instagram profile, is this masterclass for me?

Yes absolutely. We recommend that delegates have their own social media profiles set up to ensure the maximum return on their investment in this masterclass. 

I’ve worked in digital marketing for a few years now, will I learn anything new?

Social media platforms make technical changes and updates quite frequently, keeping up-to-speed with them can be time consuming. In our Social Media Masterclass you’ll be taken through the latest versions of all social media platforms and given practical ways that you can use the updates to benefit your business.

My business is still quite small, is this something I can really benefit from?

You really can, yes. The beauty of social media is that it is easily accessible and that any business from a micro-enterprise to a global corporate can all benefit from upping their use and presence on social media. You’ll learn some easily actionable lessons that you can implement quickly to help you grow your social media presence without a massive budget.

I do everything in my business myself, will this masterclass save me time?

By showing you how to effectively plan your content, schedule posts and set up levels of automated responses, you will save time allowing you to concentrate on other areas of your business.

Will I be able to ask specific questions for my business?

We have restricted the delegate numbers to 10 to specifically allow for each person to have the chance to ask questions and have an input. It’s often the case that when one person raises a question, everyone else had been thinking it as well!

Are there any pre-course requisites?

The course is aimed at businesses who already have social media accounts set up. These can be on Facebook, Instagram, Twitter or LinkedIn. This will enable you get the best benefit from the masterclass as you’ll be able to take the actions away, implement them immediately and start to see results.

Social Media Masterclass

Book your place on our Online Social Media Masterclass on February 17th 2021.